Smart, very smart.

Capitalizing on the fact McCain not once uttered the words "middle class", Team Obama slapped together an ad that they're using to fundraise. They've titled it "Zero".

Here's part of the email, "In case you missed it", signed by Obama's campaign manager, David Plouffe :

After his erratic and reckless response to the economic crisis, McCain needed a game-changer last night to restore his campaign. He didn't even come close.

In a CBS News poll, uncommitted voters see Barack as the debate winner. When it comes to the economy, 66% say Barack would make the right decisions versus 42% for McCain.

The CNN poll results were also clear:

Who did the best job tonight?
Barack: 51
McCain: 38

Who would better handle Iraq?
Barack: 52
McCain: 47

Who would better handle the economy?
Barack: 58
McCain: 37

These are not the kind of reviews John McCain needed, but they show that Barack is offering the change we need.

Barack broke through last night with voters who were watching -- but we need to get the word out to the millions who didn't tune in.

Will you watch our latest ad and make a donation of $100 or more to show your support?

https://donate.barackobama.com/debatevideo

Ironic given that yesterday, before John McCain had even retracted his debate cancellation, the McCain campaign had released a web ad touting his debate victory.